Traditional consumer theory assumes that welfare is derived at the point where goods are purchased. More recent theories however argue that what matters is dependent on what happens after goods are purchased. Such information requires surveys that are specifically designed for the purpose. Accordingly, Internet use data are few and far between in developing countries. Recently, however, such data have become available for II African countries and my intention in this article is to use them to assess welfare more realistically across the countries in question. Among the questions asked are do the patterns of use favor one set of countries over others or are the observations more random in character? Which use mechanisms are most important across the sample and why? How do these results compare with those of a developed country such as the United States?