Gentrification is a process of social and spatial change, but it is also a changing process. This special issue aims to better understand new forms of gentrification, policies and experiences which have emerged since the year 2000. Specific emphasis has been given to the Netherlands, a country where the strong role of the state and more than two decades of pro‐gentrification policy have created a unique context where gentrification is pursued, implemented and experienced in different ways than in the Anglo‐Saxon world. Research into Dutch gentrification has led to new theoretical insights in the past and the papers in this special issue should present international readers with new and alternative perspectives towards contemporary gentrification, thereby contributing to a wider understanding of the ‘geography of gentrification’. This introduction will examine new spatial and social manifestations of gentrification over the past decade, examine what binds them together as part of the gentrification process, introduce Dutch gentrification and outline the papers featured in this special issue.