Bad policy design affects public service delivery and the conditions for providing public services at operational level. Fragmentation of public management due to governance reforms becomes visible in policy failure; a problem for governments, public service providers, and citizens. The poor outcome of a reformed regional museum education policy is the starting point for a study of paradoxes of regional cultural policy implementation. The article opens up the black box of policy implementation and identifies goal conflicts in regional development policy, conflicting expectations among stakeholders, as well as governance paradoxes resulting in gaps between policy intentions, output, and outcome.