The central instruments of social policy include not only social programmes but also how social problems and social inequality are represented in the media. In this article, these representations are analysed, with a particular focus on the meanings attached to actors, events and phenomena in the field of social policy and how they are produced and diffused through society by means of language, symbols and images. The aim of the study is to provide an analysis of the representations of social inequality and social policy in one of modern Russia’s official state-run newspapers. The various means of explaining social inequality in the official print media will also be revealed and explained here. This is achieved through a content analysis of the articles in Rossiiskaya Gazeta [Russian Newspaper] from 2005 to 2012.