While Palestine is often approached either as a site of ‘resistance’ or of recent neoliberal de-politicization, the case of young university students defeats dichotomous categorizations and points to the more complex and layered nature of political subjectivities. Drawing on unique ethnographic fieldwork as a student at Najah University in Nablus, this article addresses students’ political subjectivities against the backdrop of three macrochanges in Palestinian recent history: the professionalization of politics, the tightening of internal repression, and the neoliberal economic turn. Overall, the study argues that, while Najah undergraduates maintain a strong nationalist discourse, they have come to conceptualize ‘politics’ as negative, at once ineffective and dangerous. Caught up in a web of conflicting social expectations, the pessimism vis-à-vis the political field leads them to abandon traditional sites of participation and to adopt a cynical yet ultimately political approach to consumption in an attempt to ‘change air’ and ‘just live’.