Coaching parents to implement evidence-based strategies is one method for increasing the number of hours young children with autism spectrum disorder (ASD) access intervention services. The purpose of this study was to teach parents of young children with ASD to implement naturalistic strategies during play in a clinic setting. Results indicate a brief coaching procedure was effective for training parents to implement behavioral strategies, with concomitant changes in child behavior. Additional research is needed to determine how to facilitate maintenance over time and whether effects generalize to typical settings.