In this study, we theorize that family communication patterns (FCPs) and 2 emotion regulation strategies (reappraisal and suppression) explain variations in person‐centered (PC) supportive message evaluations. Specifically, we forward an emotion regulation model that predicts reappraisal and suppression will mediate the relation between FCPs and PC message evaluations. Results (N = 361) suggest that conversation orientation positively predicted reappraisal and negatively predicted suppression; conformity orientation positively predicted suppression only. Reappraisal positively and suppression negatively predicted the extent to which people discriminated among PC message evaluations. Reappraisal also mediated the relation between conversation orientation and PC message evaluations. These results have implications for how capable people are to evaluate and ultimately profit from beneficial support when coping with negative emotions.