Social psychology often emphasizes the link between superordinate identities and intergroup harmony. Other research, however, has illuminated the possible pitfalls of such approaches, pointing at the potentially hierarchical nature of superordinate identities. Yet the research largely ignores who invokes and mobilizes specific definitions of superordinate identities. Using interviews with political leaders and participants from the general population, this article explores a non‐Western conflict case with a hierarchical government‐defined superordinate identity: Sudan. Focus is on the government demoting and promoting different subordinate identities within the superordinate. The criteria for the highest‐level subordinate category within the superordinate identity are discussed as pertaining to three factors—Muslim, Arabic speaking and Arab. Most participants discuss this superordinate identity as yielding an identity hierarchy and strengthening subordinate identities, thereby demonstrating the potential detrimental nature of superordinate identities. The article highlights the context dependency of the link between superordinate identity and intergroup harmony and adds to the void in research on the role of leadership in constructing superordinate identities.