--- - |2 Abstract The turn to language in social psychology is closely related to the study of prejudice as racist discourse has been the subject matter of some of the ground‐breaking discourse analytic work. A widely accepted argument was that there seems to be a norm against prejudice informing Western societies: people commonly engage in denials of prejudice when they make negative comments about minorities. Recent work has argued that, due to ideological shifts in the wider societal context or because denying prejudice may not be people's only rhetorical concern, it is possible to find people admitting prejudice. We examine how people in Greece, Greek majority and immigrants, formulate admissions of racism in interviews on migration and citizenship in Greece. Drawing on Ideological Dilemmas and Critical Discursive Social Psychology, we argue that these admissions ironically operate within the norm against prejudice and discuss our findings in relation to the wider socio‐political Greek context. - European Journal of Social Psychology, Volume 48, Issue 6, Page 801-814, October 2018.