Two correlational studies investigated the associations between different forms of intergroup contact, on the one hand, and Italians' prejudice and humanity attributions toward immigrants in Italy, on the other. Study 1 examined the effects of direct contact, extended contact, and parasocial contact through mass‐media, assessing separately contact through TV news and newspapers and contact through entertainment programs. Study 2 analyzed the distinct effects of positive and negative episodes of the contact forms considered in Study 1. Across the studies, we tested the mediational role of intergroup anxiety, empathy, and trust. Overall, results showed the importance of taking into account different forms of contact and considering the emotional processes during contact experiences to understand intergroup attitudes.