Fee-Based Upgrading for Hotel Revenue Management: Conditional and Bid Models Outperform Guaranteed Upgrades
Published online on March 07, 2026
Abstract
Cornell Hospitality Quarterly, Ahead of Print.
Hotel companies often offer consumers fee-based product upgrades to support capacity utilization and revenue goals. Three upgrading models—Guaranteed, Conditional, and Bid—dominate industry practice, but little is known about their relative efficacy in ...
Hotel companies often offer consumers fee-based product upgrades to support capacity utilization and revenue goals. Three upgrading models—Guaranteed, Conditional, and Bid—dominate industry practice, but little is known about their relative efficacy in ...