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Boys, Don’t Cry! How Entrepreneurial Traits Affect Crowd-Financed Microlending

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Business & Society: Founded at Roosevelt University

Published online on

Abstract

Business & Society, Volume 65, Issue 7, Page 1818-1859, September 2026.
Prior research shows a strong association between entrepreneurship and agentic-masculine traits such as positivity, competence, and creativity, and practice focuses on sharpening pitches to emphasize these entrepreneurial traits, even in the context of ...