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Trapped in a Vicious Cycle of Political Negativity and Incivility on Social Media? Yes, but Only Before Elections

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American Politics Research

Published online on

Abstract

American Politics Research, Volume 54, Issue 3, Page 325-339, May 2026.
Numerous studies show that negative and uncivil political content on social media – where politicians criticize and insult each other – boosts voters’ engagement. While research suggests this engagement may fuel further negativity and incivility, this ...