Dilemmas of Proximity: Motives Influencing Portuguese Firms’ Internationalization to Morocco
Published online on September 23, 2024
Abstract
Global Business Review, Ahead of Print.
This study aims to identify Portuguese firms’ motives for internationalizing to Morocco. To achieve this objective, we used a mixed-method (quantitative and qualitative) approach, obtaining data from a questionnaire survey and interviewees from Portuguese ...
This study aims to identify Portuguese firms’ motives for internationalizing to Morocco. To achieve this objective, we used a mixed-method (quantitative and qualitative) approach, obtaining data from a questionnaire survey and interviewees from Portuguese ...