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“Dysphoria? Don’t Know Them”: Applying the Health Belief Model in a Reflexive Thematic Analysis of Masculinizing Top Surgery-Related Content on TikTok

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Health Promotion Practice

Published online on

Abstract

Health Promotion Practice, Ahead of Print.
Social media has become an important vehicle for digital health−related communication in recent decades. TikTok—a short form video-sharing application—contains many videos pertaining to masculinizing top surgery (MTS). In line with the health belief model,...