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When Failure Means “Late”: Cadence Selection, Communication, and Structurational Divergence in a Safety-Critical Software Firm

Journal of Business Communication

Published online on

Abstract

International Journal of Business Communication, Ahead of Print.
In innovation-driven firms, internal communication about “failing fast” often clashes with the everyday practices that define what counts as failure. Cadence routines, KPI dashboards, and release meetings tend to equate failure with missing a ship date, ...