A glamping we will go! Unpacking the emotional and experiential triggers of vacation intentions
Journal of Vacation Marketing: An International Journal for the Tourism and Hospitality Industries
Published online on February 05, 2026
Abstract
Journal of Vacation Marketing, Ahead of Print.
The emergence of glamping as a form of vacation has become a prominent new trend in the leisure industry, therefore, understanding the behavioral intentions of glampers is crucial in an increasingly competitive landscape. Existing research has yet to ...
The emergence of glamping as a form of vacation has become a prominent new trend in the leisure industry, therefore, understanding the behavioral intentions of glampers is crucial in an increasingly competitive landscape. Existing research has yet to ...