Trust, privacy and smart tourism technologies (STTs): Effects on satisfaction and destination loyalty
Journal of Vacation Marketing: An International Journal for the Tourism and Hospitality Industries
Published online on October 10, 2025
Abstract
Journal of Vacation Marketing, Ahead of Print.
Smart tourism technologies (STTs) have dramatically changed the travel experience since they can provide customized services on demand. STT customization relies on massive amounts of data collected from users, which has raised privacy concerns among ...
Smart tourism technologies (STTs) have dramatically changed the travel experience since they can provide customized services on demand. STT customization relies on massive amounts of data collected from users, which has raised privacy concerns among ...