Narrative Versus Statistical Evidence in Environmental Persuasion: A Meta-Analysis Study
Science Communication: Linking Theory and Practice
Published online on June 19, 2025
Abstract
Science Communication, Ahead of Print.
This meta-analysis examines the effectiveness of narrative versus statistical evidence in environmental communication. Narrative evidence significantly enhances risk perception and behavioral intention, while statistical evidence plays a more conditional ...
This meta-analysis examines the effectiveness of narrative versus statistical evidence in environmental communication. Narrative evidence significantly enhances risk perception and behavioral intention, while statistical evidence plays a more conditional ...