Visual composition of the pitch deck: a multimodal analysis of entrepreneurial pitch presentations
Published online on April 11, 2026
Abstract
Visual Communication, Ahead of Print.
This study focuses on the pitch deck, a slide presentation typically used in the world of business and innovation. The aims of the study reported are, firstly, to identify the use of visual elements in the pitch deck and, secondly, to relate the use of ...
This study focuses on the pitch deck, a slide presentation typically used in the world of business and innovation. The aims of the study reported are, firstly, to identify the use of visual elements in the pitch deck and, secondly, to relate the use of ...