Transcending Value Judgments: Differentiated Travel Demand Strategies Driven by Deep Neural Networks From the Perspective of Consumer Perceived Usefulness
Published online on May 04, 2026
Abstract
Journal of Travel Research, Ahead of Print.
In the context of rapid digital tourism development and platform-based competition, online travel platforms (OTPs) increasingly exhibit coexisting functional convergence and intensified rivalry. This makes it critical for platforms to identify sources of ...
In the context of rapid digital tourism development and platform-based competition, online travel platforms (OTPs) increasingly exhibit coexisting functional convergence and intensified rivalry. This makes it critical for platforms to identify sources of ...