How Generative Artificial Intelligence Transforms Destination Cultural Narratives: From a Media Ecology Perspective
Published online on May 07, 2026
Abstract
Journal of Travel Research, Ahead of Print.
Generative artificial intelligence serves as an information medium that dynamically bridges tourists with destination cultural narratives. Drawing on the media ecology theory, this study employs a sequential mixed-methods design to explore how generative ...
Generative artificial intelligence serves as an information medium that dynamically bridges tourists with destination cultural narratives. Drawing on the media ecology theory, this study employs a sequential mixed-methods design to explore how generative ...