Hooked by Design: How Cognitive Biases in Nicotine Marketing Influence Young Adults’ Choices
Published online on June 28, 2026
Abstract
Social Marketing Quarterly, Volume 32, Issue 3, Page 247-270, September 2026.
BackgroundNicotine consumption among young adults remains a critical public health concern despite advances in tobacco control. The rapid rise of e-cigarettes and heated tobacco products has introduced marketing practices that frame nicotine use as modern,...
BackgroundNicotine consumption among young adults remains a critical public health concern despite advances in tobacco control. The rapid rise of e-cigarettes and heated tobacco products has introduced marketing practices that frame nicotine use as modern,...