Narratives of Tomorrow: Harnessing Artificial Intelligence (AI) to Encourage Tourist Support for Preservation in Tourism
Published online on January 22, 2026
Abstract
Journal of Hospitality & Tourism Research, Ahead of Print.
Artificial intelligence (AI) offers a powerful means of envisioning the future impacts of tourism destinations. Through two rounds of focus group discussions, three experimental studies, and two supplemental studies, this research conceptualized and ...
Artificial intelligence (AI) offers a powerful means of envisioning the future impacts of tourism destinations. Through two rounds of focus group discussions, three experimental studies, and two supplemental studies, this research conceptualized and ...