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An Integrative Reference-Dependent Framework of Tourist Satisfaction: Gains, Losses, and Motivational Moderators of Behavioral Intentions

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Journal of Hospitality & Tourism Research: The Professional Journal of the Council on Hotel, Restaurant, and Institutional Education

Published online on

Abstract

Journal of Hospitality & Tourism Research, Volume 50, Issue 7, Page 956-977, September 2026.
While satisfaction, motivation, revisit intention, and recommendation intention have been extensively studied in tourism research, existing models overlook the role of reference dependence in shaping tourist behavior. This study applies prospect theory ...