A Tri-Sector Model for Market Emancipation: Bridging the Algorithmic Divide
Published online on August 03, 2026
Abstract
Journal of Macromarketing, Ahead of Print.
The rapid dissemination of Artificial Intelligence (AI) across global markets presents a complex paradox for macromarketing: while AI has the potential to expand market access and efficiency, it may also reinforce inequality through algorithmic bias, data ...
The rapid dissemination of Artificial Intelligence (AI) across global markets presents a complex paradox for macromarketing: while AI has the potential to expand market access and efficiency, it may also reinforce inequality through algorithmic bias, data ...