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A labor of love: How fans of women’s sports navigate streaming subscriptions and slow changes in coverage

Media, Culture & Society

Published online on

Abstract

Media, Culture & Society, Volume 48, Issue 4, Page 650-668, May 2026.
Extensive scholarship has documented women’s sports coverage and its slow growth in visibility across televised sportscasts, print, and online news. Relatively little research has considered women’s sports audiences and their ability access women’s sports ...