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Flaunting Porsches or Paris? Comparing the Social Signaling Value of Experiential and Material Conspicuous Consumption

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Personality and Social Psychology Bulletin

Published online on

Abstract

Personality and Social Psychology Bulletin, Ahead of Print.
Humans have always found ways to flaunt how they spend money. In studying this conspicuous consumption behavior, researchers have focused almost exclusively on one particular target of consumption—material goods that are bought and physically owned. Here, ...