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Bridging competency gaps in UAE government communication: Assessing skills, challenges, and professional development needs

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Public Relations Inquiry

Published online on

Abstract

Public Relations Inquiry, Volume 15, Issue 1, Page 9-30, January 2026.
This study explores the competencies, skill gaps, and challenges faced by public relations (PR) and government communication (GC) practitioners in Sharjah’s governmental entities, with a focus on their professional development needs and organizational ...